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Groupon slides after news of acquisition

To grow and distinguish his company from copycats, Andrew Mason, Groupon’s CEO, got into e-commerce.

Johannes Simon/Getty Images/File

To grow and distinguish his company from copycats, Andrew Mason, Groupon’s CEO, got into e-commerce.

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Groupon fell following news it’s acquiring CommerceInterface — part of an effort to improve operations at Groupon Inc.’s e-commerce­ business as it seeks to expand globally. No terms were disclosed about the deal, announced Friday. CommerceInterface, of Salt Lake City, provides a Web-based platform designed to help manufacturers, distributors, and retailers­ handle online sales, interact with vendors, and manage operations. Groupon pioneered online daily deals.

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