Business

BlackBerry to reach US next week

The Blackberry Z10 will be available to AT&T’s US customers for $199.99 with a two-year contract.

Mark Blinch/REUTERS/File

The Blackberry Z10 will be available to AT&T’s US customers for $199.99 with a two-year contract.

TORONTO — BlackBerry-maker Research In Motion will begin selling its new touchscreen smartphone to US consumers with AT&T on March 22. The release will come several weeks after RIM launched the much-delayed devices elsewhere.

AT&T said Monday that the Z10 will be available for $199.99 with a two-year contract.

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Sales of the device began in the United Kingdom and Canada shortly after RIM unveiled the phone in late January.

Rival US carrier T-Mobile said it expects to deliver the new BlackBerry for some corporate customers as soon as the end of this week, though it did not provide details on the availability for nonbusiness customers.

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The redesigned BlackBerry is RIM’s attempt at a comeback.

The pioneering brand lost its cachet not long after ­Apple’s 2007 release of the iPhone, which reset consumers’ expectations for what a smartphone should do.

RIM chief executive Thorsten Heins said previously he was disappointed the new BlackBerry would not be released in the United States until mid-March, but he said the United States and its phone carriers have a rigid testing system.

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Heins said last month that the company would have to regain market share in the United States for BlackBerry to be successful.

Associated Press

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