Mass. Movers

TripAdvisor falls as traffic takes dip

TripAdvisor Inc. is based in Newton.


TripAdvisor Inc. is based in Newton.


TripAdvisor tumbled 9.2 percent, the biggest drop in the S&P 500, after CEO Steve Kaufer said summer has been ‘‘bumpier’’ than forecast and traffic on TripAdvisor’s travel website is ‘‘not as strong’’ as anticipated. TripAdvisor recently rolled out a new method of directing customers to booking partners like Expedia. Kaufer said fewer click-throughs to third-party sites have yet to be offset by higher prices TripAdvisor can charge for clicks that have a greater chance of converting into a booking. He expects improvement by the end of the year.

Loading comments...
Real journalists. Real journalism. Subscribe to The Boston Globe today.
You're reading  1 of 5 free articles.
Get UNLIMITED access for only 99¢ per week Subscribe Now >
You're reading1 of 5 free articles.Keep scrolling to see more articles recomended for you Subscribe now
We hope you've enjoyed your 5 free articles.
Continue reading by subscribing to for just 99¢.
 Already a member? Log in Home
Subscriber Log In

We hope you've enjoyed your 5 free articles'

Stay informed with unlimited access to Boston’s trusted news source.

  • High-quality journalism from the region’s largest newsroom
  • Convenient access across all of your devices
  • Today’s Headlines daily newsletter
  • Subscriber-only access to exclusive offers, events, contests, eBooks, and more
  • Less than 25¢ a week
Marketing image of
Marketing image of