You can now read 5 articles in a month for free on BostonGlobe.com. Read as much as you want anywhere and anytime for just 99¢.

Angry Birds maker in China deal

Rovio said Angry Birds Playground will try to bring fun, motivation, and interaction into learning.

Alexander F. Yuan/Associated Press/File 2013

Rovio said Angry Birds Playground will try to bring fun, motivation, and interaction into learning.

HELSINKI — Angry Birds will be used to fire Chinese children’s imaginations after the Finnish company behind the game disclosed plans to launch an educational product in China.

Rovio said Monday that Angry Birds Playground attempts to instill fun, motivation, and interaction into learning such subjects as language, mathematics, and music. The platform was developed with specialists at the University of Helsinki and is based on Finland’s national kindergarten curriculum, the company said. It includes books, cards, toys, games, a guitar, and an interactive whiteboard — all with the popular Angry Birds.

Continue reading below

Rovio managers said they wanted Angry Birds Playground to bring back the fun in learning.

‘‘Having seen the enthusiasm when children and parents spend time with Angry Birds, we wanted to create fun new learning activities for them,’’ said chief marketing officer Peter Vesterbacka.

The company said it has signed a preliminary deal together with China’s 123 Education Development Ltd. to set up Angry Birds learning facilities in China. The first will open in Shanghai.

Loading comments...
Subscriber Log In

We hope you've enjoyed your 5 free articles'

Stay informed with unlimited access to Boston’s trusted news source.

  • High-quality journalism from the region’s largest newsroom
  • Convenient access across all of your devices
  • Today’s Headlines daily newsletter
  • Subscriber-only access to exclusive offers, events, contests, eBooks, and more
  • Less than 25¢ a week
Marketing image of BostonGlobe.com
Marketing image of BostonGlobe.com
Already a subscriber?
Your city. Your stories. Your Globe.
Yours FREE for two weeks.
Enjoy free unlimited access to Globe.com for the next two weeks.
Limited time only - No credit card required!
BostonGlobe.com complimentary digital access has been provided to you, without a subscription, for free starting today and ending in 14 days. After the free trial period, your free BostonGlobe.com digital access will stop immediately unless you sign up for BostonGlobe.com digital subscription. Current print and digital subscribers are not eligible for the free trial.
Thanks & Welcome to Globe.com
You now have unlimited access for the next two weeks.
BostonGlobe.com complimentary digital access has been provided to you, without a subscription, for free starting today and ending in 14 days. After the free trial period, your free BostonGlobe.com digital access will stop immediately unless you sign up for BostonGlobe.com digital subscription. Current print and digital subscribers are not eligible for the free trial.