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Papa Gino’s Inc., the Dedham-based company that operates the Papa Gino’s pizza and D’Angelo Grilled Sandwiches regional restaurant chains, has a new ad agency of record.

Boston-based Full Contact Advertising said it will provide “full-service marketing communications and advertising services for over 300 Papa Gino’s and D’Angelo Grilled Sandwiches locations across New England, effective immediately.”

“Papa Gino’s and D’Angelo are institutions around this region that are loved by generations of people,” Marty Donohue, partner and co-creative director of Full Contact, said in a statement. “We can’t wait to reignite those passions with their current customers and introduce both brands to new fans along the way.”

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In recent years, Papa Gino’s ads have been created by Allen & Gerritsen of Boston.

Full Contact may be best known for ads it developed for the Cumberland Farms convenience-store chain that feature David Hasselhoff, a vintage TV star who can be hammy and cheesy at the same time. Other agency clients include the Stride Rite children’s footwear brand and Arbella Insurance.


Chris Reidy can be reached at reidy@globe.com.