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King Arthur launches food mag


The premiere issue of Sift ($12.95), a magazine from the folks at King Arthur Flour, is on newsstands. The employee-owned company bridges its 225-year-old New England heritage with 21st-century bakers by tapping into the talent of food bloggers, photographers, and stylists with a modern and global sensibility to highlight the 60-plus recipes in the first publication. Recipes include baked goods, of course, and also dips, spreads, sandwich fillings, and even a whole meal to accompany them. They are nimbly written to ease you through steps, techniques, and ingredient substitutions. The famous baking site is offering recipes the very old-fashioned way: in print. Available at Out of Town News, Harvard Square, Cambridge, 617-354-1441; Crimson Corner, 1394 Massachusetts Ave., Cambridge, 617-864-0700; Barnes & Noble stores; Costco stores; Whole Foods Market locations; Stop & Shop; Shaw’s, and Roche Bros.