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WOW air to start low-cost European flights out of Logan

Low-cost airline WOW announced Wednesday that it will begin flights out of Logan International in March 2015. The airline, based in Iceland, will offer introductory flights to Iceland and Europe at a deeply discounted cost of $99 (plus taxes), one way. As of Wednesday afternoon, you could book a one-way flight to Copenhagen for less than $200.

All Boston flights will connect to European cities through Iceland. WOW is currently offering flights from the United States to Reykjavik, London, and Copenhagen.

Boston will be the first American city with WOW service, followed by Washington/Baltimore.

Started by entrepreneur Skúli Mogensen in 2011, the airline is increasing its European routes as well.

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“WOW air chose to begin service to Boston because of its growing importance in international air travel and its strong mix of business and leisure travelers,” Mogensen said in a press release. Flights between Logan and Reykjavik will operate using Airbus A321 Extended Range aircraft.

Despite the low prices, WOW customers pay for extras such as bag check and advance seating assignments. Small carry-on bags are free. The airline has grown rapidly since its launch and is known for its quirky sense of humor and bright fuschia flight attendant uniforms.


Christopher Muther can be reached at christopher.muther@globe.com. Follow him on Twitter @Chris_Muther