Bostonians have been leaving stressful city life behind for Getaway cabins in the woods since the company launched three years ago. Because of the high demand, the company announced that it has tripled its number of cabins, from 14 to 43.
According to CEO Jon Staff, the cabins are meant to serve three purposes: to get guests to quit working, take a step back from technology, and enjoy a trip that isn’t planned out by the minute. The location of the 160-square-foot cabins, all within a two-hour drive of Boston, is kept a secret until after you book the stay.
Staff was in between two years at Harvard Business School when he launched the pilot for Getaway out of the Harvard Innovation Lab with fellow student Peter Davis in 2015. Now, the cabins boast 90 percent occupancy rates.
“We really had no idea if it would catch on or not,” Staff said. He figured the cabins would be filled with weekend vacationers in the summer. “We were really pleasantly surprised when people came year-round and on weekdays.”
The cabins, which rent out for $100 a night, have a toilet, stove, minifridge, beds, fire pit, lock box (to stow cellphones), games, books, and, of course, marshmallows and graham crackers. Guests can choose cabins that sleep either two or four people.
“We really view these tiny cabins as ultimately a piece of hardware that allows folks to escape to nature,” Staff said.
There are also Getaway outposts near New York City and Washington, D.C.Nicole DeFeudis can be reached at firstname.lastname@example.org.