Magazine

Examiner

Here’s looking at you, Fluff

New England’s favorite marshmallow creme got its start in a Somerville kitchen, and now sells 7 million pounds a year.

Boston, MA 8/15/07 Item for PB&J: Marshmallow fluff (Pat Greenhouse/Globe Staff); Library Tag 09052007
Pat Greenhouse/Globe staff/File

Celebrate 100 years of this local favorite September 23 at Somerville’s What the Fluff?

> 7 million — Approximate amount, in pounds, of Fluff sold in a year

> 50 — Percent of all Fluff sold is purchased in New England and upstate New York.

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> 3 — Amount in gallons of an early sale of Fluff to a New Hampshire vacation lodge, in April 1920

> $1 — Cost of a gallon of Fluff in 1920; today, a 16-ounce container sells for twice as much at Target

> 1961 — Year owner Durkee-Mower says it adopted the word Fluffernutter

> 1966 — Year Durkee-Mower teamed with Kellogg’s to create the Rice Krispies Treat

> 1930 — Durkee-Mower sponsors the Flufferettes radio show on the Boston-based Yankee Network

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> 15 — Length in minutes of the Flufferettes show, broadcast on Sunday evenings

> 2 — Astronauts known to have eaten Fluff in space: Lowell-born Richard Linnehan in 2008 and Sunita Williams, who went to Needham High School, in 2012

> 1917 — Joseph Archibald Query creates Marshmallow Fluff in his Somerville kitchen and sells it door-to-door

> $500 — Amount H. Allen Durkee and Fred L. Mower paid Query for his Fluff recipe in 1920

> 1896 — Fannie Farmer’s Boston Cooking-School Cook Book mentions “Marshmallow Cream,” an American first

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> 4 — Number of ingredients in a batch of Marshmallow Fluff (corn syrup, sugar, dried egg white, and vanillin)

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> 23 — Number of people employed at Fluff manufacturer Durkee-Mower in Lynn

Sources: Durkee-Mower Inc.; Worcester Telegram; Mental Floss; Allure; Target.com