North Shore Community College and Uber have announced a new pilot program to offer reduced-fare rides to students traveling between NSCC’s Danvers campus and public transportation stations.
The program covers the first $10 of an Uber ride between the Danvers campus and two public transportation stations, the college said. Starting Sept. 6, students will be able to call Uber for a ride to and from Beverly Depot or the North Shore Mall.
Rides that do not end at the specified locations will not be eligible for the discount, the college said.
NSCC president Patricia Gentile said the program is unique.
“This program is focused on our Danvers campus because there is no public transportation available,” Gentile said. “We see a constant shuttle of parents and friends and taxi cabs coming to pick people up and drop them off, so we have a significant number of students who cannot get here on their own.”
Gentile said the school has explored multiple options for students to travel to and from campus, including requests for extensions of MBTA lines. But there was not enough information available to determine student demand.
“We’re hoping this will allow more students to take classes at Danvers,” Gentile said. “It will also give us data of how many students are taking public transportation that we can take to the MBTA.”
Gentile estimated that after the discount, students will pay between $3 and $4 for rides from campus to the North Shore Mall and between $5 and $6 from the campus to Beverly Depot.
“Because there is no set fee for Uber, we just decided on $10 because everyone can do that math,” Gentile said. “This provided the most flexible service to getting these students from the end of a public transportation line to our campus.”Olivia Quintana can be reached at firstname.lastname@example.org. Follow her on Twitter @oliviasquintana.