Framingham recently granted Zagster a license to bring its Pace bike sharing service on a pilot basis to the city.
Under the two-year exclusive license, the city is not committing any public funds but will work with Zagster to identify appropriate locations for its bike stations and identify private sponsors.
The service is set to launch next spring with 50 bikes, with the opportunity to increase the number based on rider demand.
“Bike sharing is an increasingly important part of transportation systems nationwide, offering a healthy, accessible, and affordable way to reduce traffic and relieve parking demand,” Mayor Yvonne Spicer said in a statement. “We are thrilled to get rolling with Pace. . . . A bike share program will help people who work, live, or study here make the most of what we have to offer.”
When the program begins, anyone with a mobile phone will be able to rent and return bikes at Pace’s dedicated parking racks, which will be located primarily in the downtown. To ride, users will need to download the free Pace Bike Share app, available in the App Store and Google Play. One tap in the app automatically unlocks the bike.
“We see this as a logical next step in advancing our downtown revitalization,” said Arthur Robert, the city’s director of community and economic development. “We are providing a transportation alternative that will enhance the dynamism and attractiveness of that area.”
John Laidler can be reached at email@example.com.