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Yoga demographics

Yoga demographics

22,107,000 yoga participants in the United States

 9,559,000 “core” participants (50+ times per year)

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 81 percent of all yoga participants are female

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 63 percent are between the ages of 25 and 54

 51 percent have a household income of less than $75,000 per year

 60 percent have a bachelor’s degree or higher    Source: Sports and Fitness Industry Association