WASHINGTON — Add pay equity to President Obama’s 2014 do-it-himself wish list.
The White House is launching a campaign to promote a host of economic issues facing women, a key voting bloc in this year’s midterm election.
Obama hosted Democratic female lawmakers at the White House on Wednesday as his Council of Economic Advisers issued a report decrying a gender wage gap. The report highlights that full-time working women continue to earn less than men, despite surpassing men in obtaining college degrees and making inroads into traditionally male-dominated occupations.
‘‘Despite that good news, what we also know is women are still making 77 cents on the dollar — including when they enter into these high-paying professions, they’re still making less money,’’ Obama said.
Obama said he will address economic issues facing women and families at a Working Families Summit on June 23, cohosted by the administration and the liberal Center for American Progress think tank.
The White House says ballots cast this fall by single women in particular will help determine which party performs best in the election. They argue the president’s focus on raising the minimum wage is particularly important for those voters, especially ones trying to support a family.
But lawmakers have not embraced Obama’s call for the minimum wage increase.
The report says raising the minimum wage from $7.25 per hour to $10.10 would shrink the gender wage gap by nearly 5 percent.