When it comes to the “Bill Belichick vs. Tom Brady” debate, a new billboard along Route 1 aims to try to convince people the coach isn’t what he once was, now that the quarterback is with Tampa Bay.
”The Owl Is No Longer Wise Without His GOAT!” trumpets the billboard, which sits a few miles south of Gillette Stadium. The owl is in reference to Belichick — the one wearing the hoodie — while the GOAT is Brady.
“Jake from Boston,” a self-described “Patriots superfan and Buccaneers Season Ticket Member,” is taking credit for the billboard.
”Many people in the New England area took Tom Brady’s greatness for granted, but none more so than Bill Belichick and Robert Kraft, the two men who employed him,” he said in a press release.
“I look forward to #12 throwing a pair of TD passes to Gronk (Rob Gronkowski) and another two to AB (Antonio Brown) on Sunday.”
Belichick and the Patriots meet Brady and the Buccaneers Sunday at Gillette Stadium.
Christopher Price can be reached at christopher.price@globe.com. Follow him on Bluesky at christopherprice.bsky.social.